Lions and Oscars and discos, oh my!

by Anna Buckley / Beacon Staff • February 28, 2013

Emerson Mane Event's logo.
courtesy of Katherine Raymond
Emerson Mane Event's logo.
courtesy of Katherine Raymond

According to co-president Katherine Raymond, the question that Emerson Mane Events consistently gets asked by Emerson students is, “Why?”

The junior marketing communication major said Emerson Mane Events was established two and a half years ago, deciding that what was then called the Campus Activities Board was too generic, seeing as almost every college has one. Members wanted to offer innovative, interesting events instead of regular activities like hosting speakers, said Raymond. After rebranding, the group began hosting events featuring comedians and magicians. Members also decided to hold at least one event per month, Raymond said.

“We wanted to really revolutionize what was an activities board on campus,” Raymond said.

Tasty Tuesdays have become a staple of the organization, at which the group provides free food on the first Tuesday of every month. The event is heavily attended, according to Raymond, who said 50-60 students show up consistently. The next Tasty Tuesday on March 12 will feature Indian food in the Multipurpose Room.

In January, the group held a silent disco, which was attended by 30 Emerson students, who danced to two different stations of music through headphones. In the future, Emerson Mane Events will be bringing in Jaclyn Friedman, author of What You Really Really Want: The Smart Girl’s Guide to Shame-Free Sex and Safety. The event will be held on April 1 in the Bright Family Screening Room.

Raymond said that the purpose of hosting unique events such as these, and the main goal of Emerson Mane Events, is to make students feel like a part of a community.

“We really want to have a community at Emerson,” Raymond said. “We want to make sure that no matter what, there’s something for students to do at night, and that students feel more involved.”

Because the organization is relatively new, Raymond said she thinks this is why  students raise questions about Emerson Mane Events.

However, the group has been able to provide some answers by marketing their events via social media sites, like Twitter and Facebook, and posting flyers around campus, according to Raymond.

“I think as the years have gone by, we’re better able to communicate who we are and communicate what we want to do,” she said. “I think the more students gauge what’s going on, the more interest we get.”

Co-President Mia Buchsbaum said the group is pleased with its decision to rebrand the organization.

“It definitely has helped us with the marketing aspect of things because we made a bigger impact when we rebranded than trying to sell a brand that had already been around,” the junior performing arts major said.

Raymond said that membership has seen a significant increase since last year, growing from five members to 14 members.

Raymond said last year’s Oscars event was one of the biggest to date for Emerson Mane Events. This year, the group hosted another Oscar event, but according to Buchsbaum, technical difficulties caused by ECwireless, Emerson’s Wi-Fi network, interrupted their live streaming, and the group disbanded into the lobby to watch the remainder of the show.

Buchsbaum said that around 15 students attended the event on Sunday, but left soon after consuming some free food. She said people only going to the event for the food did not bother group members.

Raymond said the new organization is still solidifying its vision, and is open to students coming to them with ideas for events.

“We’re still trying to figure out if we want to be a structured organization or kind of [do] freelancing, where people come in and say they want something and we work with them to do it,” she said. “We’re trying to figure out what our specific niche is.”

While the group continues to establish itself as an organization on campus, Raymond said its main goal has Emerson students in mind.

“[Emerson Mane Events] is super chill — we just want to have a good time,” Raymond said. “It’s really nothing more than that, and I feel like that’s what people need to know about it. It’s really for the students more than anything else.”